Questions tagged [marketing]

Questions about how to publicize and promote your work.

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1answer
504 views

What are the elements of a good blurb?

I'm writing a blurb. To do so, I'm using my favorite novels as examples. Here's one: Kafka on the Shore by Haruki Murakami. Kafka on the Shore follows the fortunes of two remarkable characters. Kafka ...
3
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3answers
720 views

New CreateSpace books appearing on Amazon from book resellers?

Here's the general question: How does a book published via CreateSpace end up being sold blindingly fast by other booksellers? I edited two self-help books, one targeted to small businesses and the ...
3
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2answers
195 views

Self-publishing / marketing children's book

I have wanted for some time now to write and illustrate a children's book. How realistic is it to self publish? I have no business background in this at all, and would expect to make a loss initially. ...
3
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1answer
374 views

Under which genre to publish?

I am developing a story about a spiritual journey. The book could be marketed under several guises such as magic realism, fantasy, religious, adventure... I was thinking that the best approach ...
3
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1answer
88 views

Are headlines about lists superior in print as they are in web content?

A common tactic for capturing attention is using a headline N something for something For example on Copyblogger some headlines: 10 Sure-Fire Headline Formulas That Work The 5 Things Every (...
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4answers
193 views

DIT:Is it legal if a write a book about an artist?

An example is "Miley Cyrus transformation - a marketing approach" I wont use their stuff inside. No copyrighted material, for example, pictures So for my previous example, i would write how miley ...
2
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2answers
263 views

Do novels that are set in not-so-famous countries sell less?

By not-so-famous countries I mean those you don't usually find in novels, movies, TV, magazines, etc. One example is Chile (the place I was born). I'm not sure about America/Europe but if you go to ...
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3answers
100 views

How do I get my ebook advertised for free?

I have an ebook published on Amazon and that was free. How can I advertise it without spending money?
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6answers
368 views

Where are the best places to promote tech books?

Where would you recommend a new author of technical books (operating systems, programming, networking, etc) to go to in order to get help in promoting his work? Are there any good reviewing services ...
2
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2answers
250 views

Are Novellas marketable?

I am thinking of writing a novella, but I am not sure whether it is marketable. I have a story in mind, but I'm trying to determine how best to publish a novella, whether it's worth publishing, and if ...
2
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2answers
94 views

How to find and keep readers and commenters for a diary like blog about mental health issues?

For years, now, I have been suffering from depression. I am going to therapy and I am also visiting a self-help group on a regular basis. But my mental health issues seem to be so complex that I would ...
2
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3answers
387 views

I'm a new author and I have three projects with complete drafts. Which one should I focus on first?

I'm a new author and, for some strange circumstances, I ended up finishing three stories (first drafts): Ghost Earthquake Eri misses an earthquake that hits her city. She doesn't remember what ...
2
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1answer
76 views

Where can I publish a book/e-book at a minimal cost?

I have a book I want to publish. The book is in PDF format. I want to sell it on Amazon or somewhere similar for 5 $ each in electronic format (downloadable to Kindle or the Kindle app for smartphones)...
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2answers
1k views

How far in advance should a new author allow pre-orders on Amazon?

I'm in the final stages of packaging the book and would like to start arranging pre-orders to help with the first week "bump". How far in advance should I allow the pre-order option, and is there any ...
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3answers
180 views

How do publishers expect authors to use social media to promote their books?

I am new to the world of writing, and was initially surprised to read on some publishing advice website (eek) that authors should use social media to interact with readers and promote their books. How ...
2
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2answers
247 views

What is the best marketing strategy for a novel and two short stories?

We are currently in the process of writing our debut novel which is set to be released some time next year. On top of this we are writing two short stories which I guess you could call an extended ...
2
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1answer
87 views

What are the effects of releasing an ebook version months before a hardcover?

I would like to know the effects of releasing the ebook and hardcover versions at the same time versus releasing an ebook version and then several months later releasing the hardcover. Does this ...
2
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1answer
79 views

How long can you host preorders for?

I've read that all preorders for a book count towards first week's sales. So for example, if you open preorder for 3 months and sell 9,000 copies during that time, you could hit the NYT Bestseller ...
2
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2answers
79 views

CMS or web service with points system

I've written a book that I want self publish. The book is complete (well I've completed 3 edits and I'm happy with it) so I can publish to a schedule. The reason I want to self publish is to build ...
2
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1answer
67 views

Should I use figure titles for diagrams on the web?

Should I use figure titles for diagrams in web content if the diagram already has a caption? Guidance or references are appreciated. The context is a marketing page whose basic structure is shown in ...
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1answer
2k views

which genres are more successful, publication figures?

Where to find genre sales and publications numbers. Is there a way to find which genres are more successful? I apologize if this has been asked a hundred times but I didn't find it in the existing ...
2
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1answer
119 views

Article submission websites

I recently wrote a book about an open source software library. The book is published and available in bookshops, so now marketing has the highest priority. I have the idea to submit articles about ...
2
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1answer
64 views

Effective Usage of Twitter for Pre-promotion of a Book

I joined Twitter several years ago, largely for promotional purposes, but while I've since amassed a respectable list of legitimate followers, I haven't successfully made much functional use of the ...
2
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1answer
141 views

Are these marketing hacks good for poetry websites?

I've got a couple of poetry websites and I would like to bring more traffic to them. I have been thinking about exchanging links with other websites, for instance literary websites. Are there other ...
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1answer
162 views

How to identify target audience? And how much details do I need to know about my perfect reader?

I'm identifying my target audience based on the experiment explained in the Snowflake Method book. The narrator describes it as follows: “Now I want you to imagine that you’ve published your novel ...
2
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1answer
209 views

Short story cover: “a story” or “a short story” or not putting anything at all

I'm confused because it seems like very few people put "a short story" in the cover of their short stories (only one short story.) In fact, they don't seem to put anything at all. Another authors just ...
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5answers
350 views

How To Define The Compelling Need Of My Reader

I am in the process of revising my book and I started reading a little about marketing. I got this wonderful e-mail by Jeff Bullas, who explained to me the basics of selling: It is not trying to ...
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1answer
393 views

Commercial novels, a prefered POV?

This pertains to the potential salability of electing to choose between POVs, here specifically between first or third person limited. There are several threads, like What are the advantages and ...
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2answers
78 views

What are the potential platforms for floating chapters of a business book?

I am in the process of working with a client on the development of a business book to support the development of a consulting business. The book will be comprised of multiple sections -- each which ...
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2answers
456 views

Advertisements for The Economist: what do they mean? [closed]

I recently bought a book called 'The Advertising Concept Book' to help me improve in the areas of advertising and idea generation. Throughout the book, there are short exercises to help put your new ...
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2answers
258 views

How can I encourage more comments on my blog?

I've been writing and running my own film and TV reviewing blog for about 8 months now, posting frequently (usually at least once a week) and what I would consider good quality content (although ...
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2answers
169 views

How can we find a mentor for publishing our book?

We have finished our nonfiction, self-help, book draft. We require finding a mentor for improving the book's structure and for publishing and marketing. How can we find a mentor (not proofreader)? Is ...
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2answers
153 views

What are some effective ways to gain readers?

I seem to be having trouble finding any readers. I have my work in progress on Wattpad right now, but I only have 527 reads. I don't know what I'm doing wrong with my promotion. I post my story on ...
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2answers
120 views

How to sell your book?

Writing a book is only half the job. Selling it is the other half. So I was curious, what are good practices to sell your book? To sell all your copies. To make a demand higher than supply. Many ...
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3answers
487 views

Is a novel with 50K words more likely to sell than one with 40K?

I'm asking this because I wrote a novel with 40K words, but somehow I feel it would sell more, or at least be more like a "novel" if I add stuff until it's 50K (I checked on Amazon and most best-...
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2answers
143 views

Writing book jacket copy - first person perspective

I am currently writing the text for my book jacket. My book is a novel and it's written in the first person. Does that mean that the text on my book jacket should also be in the first person, or does ...
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3answers
177 views

Where is a good place to post an 800 word essay on encouragement

I want to write a book that's encouraging, and I have the first chapter, which is a little encouragement on just being alive. It's 800 words, and I'd like to upload/post it on some web, blog, or ...
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2answers
166 views

What can I write to improve reader participation at this blog?

I work for a costume company that has a company blog intended to inspire costuming and general ideas. We focus on Halloween sales, but we also have Renaissance and Oktoberfest themed costumes that ...
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1answer
115 views

Referencing another company's product in my product manual

I'm making a manual that references a product that is not mine. What would be the correct way to note this? I'll give an example of a common product (this isn't mine, but it's a similar idea). Ex. ...
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1answer
37 views

Restrictions On Producing A Playscript

So the annual play at my university is coming up and i wanted it to be on a novel i recently read. I'm ready to adopt it but the thing is that i wanted to know if i might encounter any trouble with ...
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2answers
52 views

Is there a difference between slogans and brand statements?

I once came across a set of brand guidelines and, in the tone of voice section, there was a list of 'brand statements'. Multiple brand statements as examples of what the company could pick and choose ...
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1answer
110 views

Need suggestion on promoting the book

I published my debut poetry book on Amazon. It seems like reaching wider audience means spending lots of money. I don't want to do that. So far I received the very good feedback and reviews from my ...
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2answers
94 views

how can I promote my Kindle Direct book?

I've started uploading the books I've written to Kindle Direct Publishing. How can I promote them, on a shoe-string budget?
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3answers
95 views

Where can I find a market for “offbeat” short stories about God's relationship with us?

I have written some short stories that don't seem to fit into any category I can find. They feature God's relationship with various people, but they are not typical "Christian" writing. For example, ...
1
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1answer
74 views

Who to ask questions on prices?

I want to get advice for my book and e-book pricing (telling that I am to advertise them with AdWords). My question: What is such an adviser called? Maybe "marketolog", "counselor", "adviser", etc.? ...
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2answers
303 views

How to write a press release

I have to write a press release (intended for radio) for a fundraiser and I'm not sure on the format it should take. Should a press release be an information sheet or should it be the copy I want read ...
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1answer
42 views

Does using narrow keywords increase conversion rate?

I am going to advertise my book with AdWords. Does using narrow keywords increase conversion rate? It seems that no, because conversion rate depends only on clicks, and clicks happen after keywords ...
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1answer
175 views

How to write a press release announcing my own appointment?

I'm working on my first Press Release and the challenge I'm having is that I should really be part of the announcement. Is it acceptable to say .. "Acme Co. has appointed Y as its new marketing ...
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0answers
46 views

How do I attract readers? [duplicate]

When a novel is self-published through something like Amazon, how do I attract readers once it's live? How do I expand beyond just the bubble of people who know me personally?
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0answers
36 views

What are some pre-release marketing strategies? [closed]

How can I find a good publicist to help me market my book that I want to release in November 2019?