Questions tagged [headlines]

This tag should be used for questions about headlines in your writing, such as how to phrase a headline for a news paper article or how to format your headline in your academic writing.

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7
votes
2answers
56 views

How to name sections containing only source code in appendix?

I am writing on my thesis, containing a lot of implementations. Due to readability, I locate all my source code in the Appendix. Is there a style guide on how to name these sections in the Appendix? ...
12
votes
2answers
332 views

Case study headings

I'm going to be preparing several case studies for my company and I'm pondering what patterns to use for headings—both the case study title and headings within a case study. I'd like the reader to: ...
1
vote
0answers
24 views

How to avoid stacking headings in documentation, theses etc [duplicate]

I very often come into situations where I either stack headings, i.e. I have headings with no content, or where I write some content under a heading just for the sake of it not being empty. ...
0
votes
1answer
109 views

When should headers be used in writing?

When I ask the Should I use hypophoras at the beginning of every paragraphs? question, Lauren Ipsum suggests me to organize things with headers while Kristina Adams advises me to avoid headers in ...
4
votes
1answer
86 views

Capitalizing “The” in Title Case - Increases Engagement?

I regularly write advertisements for a client who insists that capitalizing "the" improves conversion rates (the number of people that click or buy). I know that it's technically wrong and it drives ...
0
votes
2answers
381 views

Can a good headline contain a pronoun?

My criteria for 'good' here is "not linkbait" I'd like to avoid all kinds of useless linkbait articles in my various social feeds, ("This guy does blah...", "She comes on stage and smeh...") and it ...
3
votes
1answer
85 views

Are headlines about lists superior in print as they are in web content?

A common tactic for capturing attention is using a headline N something for something For example on Copyblogger some headlines: 10 Sure-Fire Headline Formulas That Work The 5 Things Every (...
7
votes
4answers
480 views

How should I capitalise headlines for professional Web writing? (Sentence case vs title case)

I'm often uncertain about how I should capitalise headlines for professional writing on the Web. The two options I'm talking about are: Just capitalise the first word and any other words that would ...