6 types of literature review i came across from advices of experts:
Type 1: Framework Based Review
Paul, J., & Rosado-Serrano, A. (2019). Gradual Internationalization vs BornGlobal/International new venture models: A review and research agenda. International Marketing Review. (TCCM Framework)
Type 2: Review of a Theory in a Specific Field
Gilal et.al (2018). The role of self-determination theory in marketing science: An integrative review and agenda for research. European Management Journal.
Type 3: Theme-Based Systematic Literature Reviews with Directions for Future Research
Paul, J., Parthasarathy, S., & Gupta, P. (2017). Exporting challenges of SMEs: A review and future research agenda. Journal of world business, 52(3), 327-342
Kahiya, E. T. (2018). Five decades of research on export barriers: Review and future directions. International Business Review
Type 4: Review Aiming for Theory/ Theoretical Model/Framework Development
(These are types of the Review articles published in Academy of Management Review & Academy of Marketing Science Review)
Paul, J. (2019), Marketing in emerging markets: a review, theoretical synthesis and extension. International Journal of Emerging Markets
Type 5: Structured Review Focusing on Methods, Constructs, Context and Theories
Paul, J., & Singh, G. (2017). The 45 years of foreign direct investment research: Approaches, advances and analytical areas. The World Economy, 40(11), 2512-2527
Type 6: Bibliometric Analysis Review
Randhawa, K., Wilden, R., & Hohberger, J. (2016). A bibliometric review of open innovation: Setting a research agenda. Journal of Product Innovation Management, 33(6), 750-772
Lastly, like to share two published reviews that i was part of:
Rahman, S. M., Carlson, J., & Chowdhury, N. H. (2022). SafeCX: a framework for safe customer experience in omnichannel retailing. Journal of Services Marketing.
Chowdhury, N. H., Adam, M. T., & Skinner, G. (2019). The impact of time pressure on cybersecurity behaviour: a systematic literature review. Behaviour & Information Technology, 38(12), 1290-1308.